South Korea & Asia: The Lands of Great Business Opportunities

25. MAJ 2017

OD 10. DO 16. URE

Plaza Event Centar, Zagreb

Slavonska avenija 6/2

South Korea & Asia

The Lands of Great Business Opportunities



Have you ever asked yourself why most companies struggle to enter Asian markets?

How to approach Korean organizations?

What is Korean business etiquette?

How can cultural differences effect your business?

And why is the South Korean market crucial for the future success of your business?

All these are questions we'll answer at our upcoming seminar!

Program

With projects like Songdo and Saemangeum, South Korea is becoming a new Asian business hub and consequently a very important strategic market. With a population of 1.6 billion people (21.78% of the global population) and with an increasing purchasing power, North East Asia is becoming one of the most attractive markets. If this data didn't convince you, let us mention that this market currently represents over 25% of the global GDP, and the number is expected to grow in the future.


Apart from business opportunities and trends, the seminar will also cover:

entry strategies
an analysis of the local competition
consumer behaviour and marketing tips
tips for finding a local distributor or business partner
information about Korean government organizations
lessons we learn from companies like Walmart and Uber
cultural differences, business etiquette and much, much more.


To put things into perspective, we will also present a short analysis of other Asian countries. More specifically, we will touch on China, Taiwan and Thailand.

We are expecting companies from the whole region to attend the event, meaning that this will also be a great opportunity to network with other companies from Eastern Europe!


Do you want to know how our events look like?

Find out here.



Since all the lecturers have lived in Europe as well as Asia, they will share their first hand experiences as well as a lot of interesting stories. Their visits to Europe are very rare, so make sure you grab this opportunity.


This seminar will be an incredible investment, which will pay your business huge dividends!

We promise that the information you will receive at the seminar will significantly reduce the time of your entry and consequently save you a lot of money. If you are already present on the market, improved communication and negotiation is guaranteed.


*The lecture will be held in English

Speakers

 
Jure Šutar

is a Slovenian consultant and public speaker with a lot ofinternational experience. He graduated from both the Slovenian as well asKorean universities and attended the Global MBA programme at the one of mostprestigious business schools, the Yonsei School of Business.

Jure Šutar

is a Slovenian consultant and public speaker with a lot ofinternational experience. He graduated from both the Slovenian as well asKorean universities and attended the Global MBA programme at the one of mostprestigious business schools, the Yonsei School of Business.

Throughout his career, Jure advised and lectured employeesof companies like Jeju Air, Litostroj Power, Metrel, InstrumentationTechnologies, Pomurske Mlekarne, Hella Saturnus Slovenia, Swatycomet etc. As aguest speaker, he also lectured at the Faculty of Economics University ofLjubljana.

 
Klemen Šutar

has lived, worked and studied in South Korea and throughout this time strived to understand in great depth the Korean people and their culture. He has observed and experienced first-hand the environment that surrounds them, and also studied their history for any clues it may hold and interacted with the people in their day to day lives.

 
Munyeong Baeg

is a guest speaker from South Korea. She has always beenpassionate about cultures and wanted to interact with people from differentparts of the world. She wanted to learn about other cultures as well as shareher’s with the rest of the world.

Munyeong has lived in Slovenia, Lithuania and Croatia as well as visited most of the other European countries. For her, this was a valuable life experience, since it allowed her not only to see and learn, but also to understand and experience the cultural differences in business as well as in day to day life. That has made her an important and extremely valuable link between these two different parts of the world.

REGISTRATION

Na podlagi prijave vam bomo poslali račun, ki ga poravnate v navedenem plačilnem roku. Kotizacijo lahko
poravnate tudi pred prejemom računa na IBAN SI56 0292 1008 9918 850
(NLB d.d. , Trg republike 3, Ljubljana), sklic na št. 3999-matična št. plačnika.

Plaza Event Centar

Slavonska avenija 6/2, 10000 Zagreb

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